This Man is Offering You $1,000 to Risk Failing At Something You’ve Always Wanted to Do

Alex Hamm February 1, 2015 3
This Man is Offering You $1,000 to Risk Failing At Something You’ve Always Wanted to Do

Earlier this week, I got a strange email from a man named Bryan Kopp. We get emails all the time asking people to promote their stuff here on Attitudes 4 Innovation, and unless they are offering to write a value driven article for our readers, I usually ignore the message. Ain’t nobody got time for that…

But this email was different. The subject said “$1k to fail exceptionally…taking the risk to grow”, to which I had no idea what that meant. I almost didn’t open it. But I’m glad I did, because what this guy is doing is SUPER cool, and I think it would be a shame for the world’s craziest innovators (A.K.A. Attitudes 4 Innovation readers) not to hear about.

Bryan is offering $1,000 to a person who can come up with an epic way to fail. Yes, you read that right. If you can think the most awesome and creative way to fail flat on your face, Bryan is willing to fund that dream with $1,000 of his hard earned money.


Ever wanted to rock climb in Canada but you’ve been too scared and didn’t have the money? Here’s your shot. Ever wanted to take that trip across the country and do something out of the ordinary? Give it a shot.

Bryan is looking for ONE person who has an epic story and is willing to step outside of their comfort zone to attack of fear head on and be totally willing to fail. The idea is not necessarily to fail, but BE WILLING to fail and look foolish, or get a few scrapes. His reasoning is that more people would be more willing to grow themselves by attacking their greatest fears, if only they had sufficient capital to do so. Here, money is not a problem. Learn more below, and share your epic idea at


  1. avatar
    Scott Tibbet February 2, 2015 at 8:52 am - Reply

    Thanks Mr. Kopp for inspiring me to share my story w/ you. I have been told I should be a speaker cause of my story. I have been 400 pounds, addicted to meth, a high school drop out, on RX narcotics, and smoked cigarettes. I no longer smoke, I am a sober college graduate, and I have lost 140 pounds. I am always in awe of raw generosity like Mr. Kopp has demonstrated. I hope he also inspires many others to share their story.

  2. avatar
    Brian Hennessy February 3, 2015 at 4:01 am - Reply

    Bryan’s contest is inspiring. I love an innovative challenge and had to really think hard. My submission tells a story of a life of service and an innovative way to commemorate it while reaching a new height of service.

    No offense to others, but I plan to win this first one. Ha. Good luck to all.

  3. avatar
    Scott Tibbet February 4, 2015 at 12:55 am - Reply


    Good luck too you, Sir. I hope you are able to achieve your dreams and see your end goal to fruition. Good luck on your journey. Remember we all have the power of decision When I over came my struggles I realized we can all, even if it takes having help, we can all decide, act, and conquer.

    My best to you,

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